Cotton Incorporated welcomes Giuliana and Bill Rancic’s return to Cotton’s 24 Hour Runway Show. In the third year of this show the couple will be joined by E! News’ Jason Kennedy and TV host Michael Yo from “The Insider” on CBS. Additional hosts for the cotton fashion event are Miami entertainment journalist, Ellie Rodriguez, and Scott Evans, anchor/reporter for Channel One News. The entire show will be streamed live from South Beach, Miami, online for 24 hours, beginning Friday, November 7, at 8 p.m. EST, through Saturday, November 8 at 8 p.m. EST.
Cotton’s 24 Hour Runway Show, with media partner PEOPLE magazine, will celebrate “The Moments of Our Lives” with hourly themed “cotton moments.” The show will feature a unique cotton look every minute of the 24-hour event, for a total of 1,440 cotton looks. Since its beginnings in 2011, Bill and Giuliana Rancic have served as hosts to the world’s longest fashion show.
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